E.D.G.E Health Check
Identify where growth is being lost.
An independent diagnosis of commercial performance, growth barriers and the opportunities with the greatest potential impact.
Explore the Health CheckE.D.G.E · Marketplace Growth Consultancy
Find your edge. Unlock your growth.
Evaluate. Diagnose. Guide. Execute.
Independent marketplace strategy and growth expertise for retailers and marketplace businesses looking to accelerate growth.
Find the growth opportunity
Build the commercial plan
Execute and measure impact
Commercial perspective
Diagnose performance across the whole marketplace. Prioritise the commercial opportunities that matter. Turn them into execution.
The commercial gap
Your marketplace may be growing. But is it growing as fast as it could?
Growth is often lost between categories, trading decisions and teams. Diagnose the full proposition before deciding where to act.
01
Low seller participation
02
Promotions that do not deliver
03
Categories with untapped potential
04
Poor price competitiveness
05
Weak marketplace merchandising
06
An underdeveloped trading strategy
07
No clear commercial ownership
The E.D.G.E framework
A disciplined route from opportunity to measurable growth
A four-stage commercial method that moves from evidence and diagnosis to guided prioritisation and focused execution.
01
Evaluate
Establish the commercial position across performance, proposition, teams and market context.
02
Diagnose
Identify the barriers to growth and prioritise the opportunities with the greatest commercial value.
03
Guide
Direct the priorities into a clear commercial plan the organisation can own—connecting trading, categories, customer proposition and growth.
04
Execute
Mobilise teams, deliver the priority actions and measure their impact on commercial performance.
How E.D.G.E can help
Diagnose first. Then execute what matters.
Each engagement is defined by its commercial outcome—diagnosis, execution or ongoing commercial support.
E.D.G.E Growth Programme
Turn opportunity into execution.
Hands-on commercial leadership to size priority opportunities, build the plan, execute it and measure the impact.
Explore the programmeE.D.G.E Advisory
Ongoing commercial support.
An experienced commercial perspective for leadership teams executing marketplace growth—without a permanent hire.
Start a conversationThe commercial system
Where marketplace growth is won
GMV is the result of the whole proposition working together—not one lever improving in isolation.
Selection
The sellers, categories and range required to meet customer demand.
Pricing
A competitive price position, with clear visibility, ownership and action.
Promotions
Commercial events that secure seller participation and incremental GMV.
Customer proposition
Content, delivery and trust signals that convert demand into orders.
Execution
Clear ownership, trading rhythm and measures that sustain growth.
Commercial input
Commercial experience, at the point it is needed.
Commercially grounded
Marketplace experience across trading, promotions, categories, seller participation and commercial planning.
Accountable to execution
Recommendations built around clear ownership, operating rhythm, implementation and measurement.
Know your marketplace could be performing better?
Let’s identify where the opportunity is.